OLAB AssistHow we write the OLAB Assist Blog
Our rules for this blog: we write every post ourselves, link every figure to its source and never publish data we cannot show.
This blog is where we share what we learn about AI visibility: how assistants such as ChatGPT, Gemini and Google AI Overviews find a brand, read its website and decide whether to mention it. Before the first in-depth post, here are the rules every post follows.
We write every post ourselves
Posts are written by the OLAB Assist team. We do not republish other sites' articles or rewrite the news in different words. When a post builds on someone else's work, we say so and link to it.
Every figure has a source
If a post uses a number, a date or a finding from outside OLAB Assist, the source is listed at the end of the post, with a link and the date we checked it. In the text, each of these carries a small number that points to its source.
Before a post goes live, our publishing system checks it automatically:
- every figure in the text has a source in the same sentence
- the figure really appears in what that source says
- every statement of fact about the world, with or without a number, has a source
- every listed source is used in the text, and every link is secure
- nothing is copied word for word from a source
If one check fails, the post is not published. If we cannot find a source for a figure, the figure stays out.
What a source looks like here
A simple example. Google's documentation on AI features says a page needs no additional requirements or special optimizations to appear in AI Overviews or AI Mode1. To be shown as a supporting link, it has to be indexed and allowed to appear in Google Search with a snippet1.
That is the kind of information our posts will build on: something you can open, read and check for yourself. If you want to see how your own site does on these basics, our free analysis is a good place to start.
When something changes
Search and AI products change often. When a source is updated or a statement is no longer true, we update the post and show the date of the change at the top.
If you spot something that looks wrong, write to us at [email protected]. We will check it and correct the post if needed.
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Sources
Every figure in this post comes from the sources below. The date shows when we last checked each one.
- 1
Something wrong in this post?
We check every post for accuracy and general standards before it goes live. If we missed something, or you think this post infringes your rights or your brand's, tell us: we will review it and take it down if needed.